2018
March
Foundation
On 13 March 2018, Masarib was registered in Sudan as a private commercial company specializing in media and technology services, and the first headquarters opened in the prestigious Al-Taif area east of Khartoum.
Here we share the timeline of the defining milestones that shaped Masarib Digital Media Group's identity—from the founding vision to leading digital innovation and international marketing across the Middle East and Africa.
2018
March
On 13 March 2018, Masarib was registered in Sudan as a private commercial company specializing in media and technology services, and the first headquarters opened in the prestigious Al-Taif area east of Khartoum.
2018
June
In mid-2018, Masarib became a reseller for German data giant Hetzner, ushering in a new level of technical efficiency through hosting packages, virtual servers, and dedicated servers.
2019
April
Masarib began a collaboration with German broadcaster ARD-1 that lasted more than four years, covering research, production, filming, and editing, resulting in multiple reports and coverage pieces.
2019
June
In mid-2019, the company's first international branch opened in Kigali—a pivotal shift that opened horizons for international vision and connected multilingual talent across the organization.
2020
March
During the COVID-19 pandemic, Masarib was the first Sudanese company to launch its own service providing high-tech alternatives for meetings, conferences, and training activities.
2021
January
In early 2021, Masarib officially launched its Sadara packages specializing in search engine optimization in both Arabic and English.
2021
August
Masarib Studio opened with full sound isolation, advanced broadcast equipment, a backup power system, and two ultra-high-speed internet connections.
2022
November
In partnership with regional partners, Masarib delivered a live broadcast of an analytical studio for Qatar 2022 World Cup matches, achieving wide reach from the first week.
2023
April – May
When war broke out in Sudan, Masarib provided exceptional coverage including 12 video reports from inside Khartoum—among the last projects before merging the Sudan office with the Rwanda office.
2023
October
From Kigali, Masarib officially launched the Global Marketing Team (GMT) model—a work system that brings together experts, young talent, and academic institutions to drive clients toward digital leadership.
2024
Ramadan
Ramadan 2024 saw the signing of the first remote contract for a Global Marketing Team project, following top search rankings in Saudi Arabia, to run a social media campaign for a dental clinic in Dammam.
2024
July
After consecutive contracts in the Gulf, Masarib was registered in Oman and opened its office in Al-Sultan Qaboos City to cover the entire Arabian Gulf.
2024
August
One month after opening the Oman branch, the first Live Conference contract was delivered from the M-567 business center for the launch of Dr. Mohammed Al-Sinani's book on economic intelligence.
2024
October
In the last quarter of 2024, Masarib reached the top of AI answers related to digital marketing in Muscat, and the first direct contract was signed from that visibility.
2024
December
The Masarib team achieved a pioneering experiment in Rwanda, placing Kalka Wood Company at the top of AI answers when searching for timber companies.
2025
October
Masarib signed a memorandum of understanding to update digital marketing curricula for the AI era, deliver advanced training programs, and expand mutual benefit across institutions and talent.
2026
January
The latest milestone was the launch of the AI Visibility service to target inclusion of businesses, products, and services within AI answers, following successful early experiments since the beginning of 2024.
These milestones are not just a record of the past—they are the foundations we build on to create a smarter digital future. At Masarib, we do not wait for tomorrow; we design it with today's tools, and continue writing chapters of a success story that knows no boundaries.